A soft week -- most of the top domains slipped a little, none of them dramatically. There's no single story here, just a gentle pullback across the board.
The exception is Dr. Leonardo, which kept rising while everything around it eased off. It's still the biggest gainer over the past month. The newer name Find a Therapist went the other way and gave back some of its recent gains.
This is a back-published edition, written during our catch-up after a pause earlier this spring; AI is helping us work through the backlog. The weekly personal search report ran throughout.
Top 30 Websites for Therapists
These domains show up the most when searching for a specific therapist by name.
| Website | Domain Popularity | Search Result Position | ||||
|---|---|---|---|---|---|---|
| Score | 1 week | 4 week | Average | 1 week | 4 week | |
| linkedin.com |
77.9
|
▼ 0.5 | ▲ 1.2 |
7.0
|
▲ 0.4 | ▲ 0.2 |
| psychologytoday.com |
70.5
|
0.0 | ▼ 1.3 |
2.6
|
▲ 0.3 | ▲ 0.8 |
| facebook.com |
48.8
|
▼ 1.8 | ▼ 1.2 |
16.7
|
▲ 1.2 | ▲ 2.4 |
| instagram.com |
42.4
|
▼ 1.6 | ▲ 1.8 |
15.8
|
▲ 2.7 | 0.0 |
| zocdoc.com |
30.4
|
▲ 0.1 | ▼ 0.8 |
7.5
|
▼ 0.3 | ▼ 0.7 |
| healthgrades.com |
23.5
|
▼ 0.3 | ▼ 2.4 |
14.7
|
▲ 2.2 | ▲ 2.0 |
| headway.co |
21.2
|
▼ 0.3 | ▲ 0.1 |
6.9
|
▲ 0.3 | ▼ 0.4 |
| mapquest.com |
18.0
|
▼ 2.2 | ▼ 4.2 |
17.1
|
▲ 3.1 | ▲ 3.2 |
| therapyfinder.com |
16.8
|
▼ 0.6 | ▼ 3.2 |
9.5
|
▲ 0.4 | ▲ 1.8 |
| npidb.org |
15.9
|
▼ 0.9 | ▼ 1.1 |
17.8
|
▲ 0.4 | ▼ 0.5 |
| yelp.com |
14.8
|
▲ 0.4 | ▼ 0.2 |
19.8
|
▲ 0.5 | ▲ 0.7 |
| dr-leonardo.com |
14.6
|
▲ 1.7 | ▲ 5.6 |
11.0
|
▲ 0.4 | ▲ 1.7 |
| youtube.com |
13.9
|
▼ 0.2 | ▼ 0.2 |
23.6
|
▲ 0.7 | ▲ 1.4 |
| zoominfo.com |
13.5
|
▼ 0.3 | ▲ 1.3 |
18.6
|
▼ 1.1 | 0.0 |
| mind-diagnostics.org |
13.2
|
▼ 0.6 | ▼ 0.4 |
4.6
|
▲ 1.7 | ▲ 1.0 |
| sharecare.com |
12.8
|
▼ 0.7 | ▼ 3.0 |
22.1
|
▲ 2.8 | ▲ 2.6 |
| rocketreach.co |
12.7
|
▼ 0.6 | 0.0 |
16.4
|
▲ 0.2 | ▲ 1.3 |
| therapyden.com |
12.6
|
▼ 0.2 | ▲ 0.1 |
10.3
|
▼ 0.6 | ▼ 2.1 |
| therapist.com |
10.3
|
▲ 0.2 | ▲ 0.2 |
10.6
|
▼ 0.4 | ▲ 0.8 |
| 7cups.com |
10.3
|
▼ 0.3 | ▼ 1.2 |
10.7
|
▲ 0.9 | ▲ 1.7 |
| growtherapy.com |
10.0
|
▼ 0.8 | ▼ 0.7 |
14.9
|
▲ 4.2 | ▲ 1.9 |
| webmd.com |
9.8
|
▼ 0.8 | ▼ 0.8 |
23.1
|
▲ 0.3 | ▼ 0.6 |
| researchgate.net |
9.5
|
▼ 0.1 | ▼ 1.0 |
34.3
|
▲ 0.3 | ▲ 0.2 |
| npiprofile.com |
8.5
|
▼ 1.1 | ▼ 4.3 |
25.6
|
▲ 3.0 | ▲ 3.5 |
| medicalnewstoday.com |
8.5
|
▼ 0.8 | ▼ 1.6 |
13.6
|
▲ 0.6 | ▼ 0.9 |
| openpathcollective.org |
8.3
|
0.0 | ▲ 1.1 |
8.8
|
▼ 0.8 | ▼ 2.5 |
| findatherapist.com |
7.7
|
▼ 1.8 | ▲ 1.8 |
18.3
|
▼ 2.8 | ▲ 1.8 |
| helloalma.com |
7.5
|
▼ 0.5 | ▼ 0.2 |
5.2
|
▲ 1.5 | ▲ 1.2 |
| healthline.com |
7.5
|
▼ 1.2 | ▼ 0.3 |
11.3
|
▲ 3.9 | ▲ 4.9 |
| tiktok.com |
6.4
|
▼ 0.9 | ▼ 0.7 |
44.2
|
▲ 5.0 | ▲ 1.4 |
LinkedIn and Psychology Today hold the top, both steady. Below them, most domains dipped slightly, with Dr. Leonardo the notable exception still moving up.
Top 10 Biggest Shifts in Domain Popularity
These therapist directories and other websites are now appearing more (or less) frequently when people search for specific therapists' names.
Compared to 1 week ago:
| Website | Score | Change |
|---|---|---|
| mapquest.com | 18.00 | ▼ 2.25 |
| facebook.com | 48.83 | ▼ 1.84 |
| findatherapist.com | 7.67 | ▼ 1.75 |
| dr-leonardo.com | 14.58 | ▲ 1.66 |
| instagram.com | 42.42 | ▼ 1.58 |
| healthline.com | 7.50 | ▼ 1.25 |
| npiprofile.com | 8.50 | ▼ 1.08 |
| usnews.com | 5.33 | ▼ 0.92 |
| npidb.org | 15.92 | ▼ 0.91 |
| tiktok.com | 6.42 | ▼ 0.91 |
Compared to 4 weeks ago:
| Website | Score | Change |
|---|---|---|
| dr-leonardo.com | 14.58 | ▲ 5.58 |
| npiprofile.com | 8.50 | ▼ 4.33 |
| mapquest.com | 18.00 | ▼ 4.17 |
| therapyfinder.com | 16.75 | ▼ 3.17 |
| sharecare.com | 12.75 | ▼ 3.00 |
| healthgrades.com | 23.50 | ▼ 2.42 |
| usnews.com | 5.33 | ▼ 2.09 |
| findatherapist.com | 7.67 | ▲ 1.84 |
| instagram.com | 42.42 | ▲ 1.84 |
| medicalnewstoday.com | 8.50 | ▼ 1.58 |
The biggest movers are mostly small declines this week. Dr. Leonardo stands out as the one steady gainer, again leading over the month.
Domain Presence in the Top 10
This is a breakdown of the most common domains found at each search result position. The first 10 positions are the most critical, as they appear on the first page, so this breaks it down for positions 1 through 10.
| Website | Search Result Position | |||||||||
|---|---|---|---|---|---|---|---|---|---|---|
|
#1
|
#2
|
#3
|
#4
|
#5
|
#6
|
#7
|
#8
|
#9
|
#10
|
|
| psychologytoday.com | 43.3% | 17.8% | 4.9% | 4.5% | 3.9% | 5.2% | 4.7% | 5.3% | 5.4% | 5.0% |
| mind-diagnostics.org | 5.2% | 2.6% | 2.4% | 1.5% | 1.2% | 0.3% | 0.4% | 0.4% | 0.2% | 0.1% |
| growtherapy.com | 2.2% | 3.5% | 1.1% | 0.7% | 0.2% | 0.2% | 0.6% | 0.3% | 0.7% | 0.5% |
| linkedin.com | 1.9% | 4.5% | 13.2% | 12.5% | 10.5% | 8.8% | 6.9% | 5.8% | 5.7% | 5.1% |
| headway.co | 1.4% | 4.3% | 4.2% | 2.1% | 1.9% | 1.0% | 1.0% | 0.9% | 0.5% | 0.9% |
| zocdoc.com | 1.0% | 5.1% | 9.7% | 5.3% | 3.3% | 3.2% | 2.7% | 1.7% | 1.7% | 2.3% |
| humantold.com | 0.4% | 2.3% | 0.6% | 0.3% | 0.3% | 0.5% | 0.3% | 0.1% | 0.2% | 0.2% |
| therapyden.com | 0.4% | 1.6% | 2.0% | 1.6% | 1.1% | 0.9% | 0.5% | 0.4% | 0.6% | 0.5% |
| dr-leonardo.com | 0.3% | 0.9% | 1.8% | 1.7% | 2.2% | 1.8% | 2.0% | 2.0% | 1.7% | 1.4% |
| therapyfinder.com | 0.2% | 0.5% | 0.7% | 1.6% | 2.7% | 2.1% | 2.1% | 1.2% | 1.6% | 1.2% |
| mapquest.com | 0.2% | 0.4% | 0.5% | 0.8% | 1.8% | 1.2% | 1.5% | 2.4% | 1.3% | 0.9% |
| facebook.com | 0.1% | 1.5% | 2.5% | 2.7% | 3.4% | 2.8% | 3.5% | 4.1% | 4.4% | 3.5% |
| instagram.com | 0.1% | 0.8% | 1.4% | 3.4% | 3.9% | 3.3% | 3.6% | 3.5% | 3.9% | 4.1% |
| healthgrades.com | 0.0% | 0.4% | 0.8% | 1.1% | 1.8% | 1.4% | 2.1% | 2.0% | 1.5% | 1.4% |
| All Others | 43.3% | 53.8% | 54.2% | 60.2% | 61.8% | 67.3% | 68.1% | 69.9% | 70.6% | 72.9% |
No change at the top. Psychology Today holds a bit over four in ten of the #1 spot for therapist searches, with LinkedIn across much of the middle of the first page.
That's it for this week -- no headline, just a soft week with Dr. Leonardo the lone climber.
Even on quiet weeks, it's worth knowing what clients see when they search your name. Sign up for a free personalized search report and we'll keep watch for you.
Thanks for understanding as we work through the last of the missed editions.
