1. Therapist Search Report
  2. Websites
  3. Find A Therapist

Find A Therapist

Analysis of therapist search results for Find A Therapist and their findatherapist.com website.

Website Overview: Find A Therapist is, according to its website, an online platform that connects users with licensed mental health professionals.

Therapist Search Result Trends for Find A Therapist

These graphs help show the general trend of how often and where findatherapist.com is included in search results for specific therapists.

Appearance Scores
Average Positions

Note: Appearance Score is how frequently this website shows up (so a higher number means it's more popular or common), while Average Position is where in those search results this website is displayed (so a lower number means it's higher up on the page and more likely to be clicked).

This website is a hybrid worth understanding:

The base listings appear to be generated automatically from the public NPI registry — so, like the NPI-lookup sites, a therapist can be listed here without ever having signed up. (Instead, you can "claim" your listing.) But it also sells a paid tier for therapists who want to claim and manage their profile. And it has sponsored listings from BetterHelp too.

This combination (auto-generated pages plus an upsell to the very people who were auto-listed) is common in this corner of the web, and it's the kind of arrangement we think therapists should be aware of. It climbed steadily into the top 30 over a few weeks in the spring, then eased back. Not a dramatic riser, but a persistent one — the sort of name that quietly accumulates visibility for therapist searches over time.

To see how Find A Therapist stacks up against the rest of the popular therapist directories and other websites, read the latest edition of our Therapist Search Report.

Note: These statistics are intended to highlight broad patterns we've observed when searching for therapists by name. While we use a consistent methodology and a reasonable sample size, the results are not exhaustive. They may not reflect every search variation, every geographic region, or every change in search engine algorithms. This information should be viewed as a general snapshot, not a definitive or complete record. (And if you have ideas on how we can make our analysis even better, we'd love to hear them!)

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