Prospective clients often search for a new therapist by name. So it's critical that therapists' top search results are accurate and intentional. Why? Because this is what prospective clients will click on.
Unfortunately, some companies are trying to capture those clicks, creating websites and directories that list therapists' professional details without their permission. To help raise awareness and monitor which websites are showing up (regardless of intent!), Therapist Search Report was born. Every week we conduct thousands of searches for therapists by name -- and we look at which websites and directories appear the most.
Who shows up when someone searches for a therapist
The website linkedin.com shows up for 70% of therapists searched, psychologytoday.com for 65%. Everyone else is fighting for the rest of the search results. Note that the popularity score is how often a therapist directory or website shows up when people search for therapists by name. We've been capturing this weekly since July 2025.
TherapistSearchReport.com • Last updated: 2026-10-05
The leading therapist directories above barely move from week to week, but underneath them, the results are constantly shifting. New websites spring up (magically with thousands of therapist profiles...) and sometimes they suddenly drop or disappear altogether. Whether it's intentional or from a change in the mysterious Google algorithm, we have to keep tabs on the biggest shifts to these search results.
Who is gaining (or losing) ground...
It looks like dr-leonardo.com gained 20.8 points this year, while mapquest.com lost 24.8. Here are the biggest gainers and losers over this stretch of time.
Gaining ground
Losing ground
TherapistSearchReport.com • Last updated: 2026-10-05
Some of those moves come from websites that weren't on anyone's radar a few months ago. Remember, a new website listing therapists by name can be a legitimate directory... or it can be a pile of automatically-constructed pages built from public records and other scraped sources. We don't have the power to judge that here, but we do watch the data closely. And so when a new website pops up, we should all pay close attention.
New therapist directories and websites
15 websites showed up for the first time in the last six months. The website celebricare.com reached a score of 6.6 within 5 weeks. If you're a therapist, you may want to see if you have a profile on these websites, even if you did not give permission. It ultimately falls to you to protect your professional identity.
TherapistSearchReport.com • Last updated: 2026-10-05
Showing up a bunch in search results is only half the story. Where a website lands on the search result page matters just as much, because the first few results get the most clicks. (It's safe to assume that folks rarely click to page 5 when searching for a specific therapist...)
Therapist search result rankings
The website psychologytoday.com shows up on the first page most often, with 62% of searches, followed by linkedin.com with 62% of searches. Meanwhile, facebook.com shows up on 13% of second pages of results. Here are the ten websites that fill the most of the first two pages of search results...
TherapistSearchReport.com • Last updated: 2026-10-05
In the end, those top 10 spots are the most critical. And when a new therapist directory or other website pops up, it's the dream to land in one of those spots. As a therapist, though, the goal should be to control those top 10 spots for your name, with profiles and pages that you initiated and maintain. Then, you control the information that prospective clients read, the way in which they reach out to you, and more.
Who has conquered the coveted first page
The website psychologytoday.com holds the #1 result in 34% of searches, down from 44% six months ago. Let's zoom in on which websites rank #1 in these searches, along with seeing who shares that first page's other search result positions.
The #1 search result
The top 10 search results
TherapistSearchReport.com • Last updated: 2026-10-05
If you're a therapist, the directories and websites on these charts are where clients find you, whether you put yourself there or not. And so it's worth knowing what each one says about you.
Is it frustrating that websites pop up with your (possibly inaccurate or outdated) information without your permission? Yes. Is it not right? Also yes. Could it possibly prevent prospective clients from quickly finding information about you and scheduling their session? Also yes. But... Here we are.
We offer a free personal search report that helps monitor how you show up in search results too, emailed weekly right to your inbox. Give it a shot if you'd like!