Website Overview: MapQuest is a website that provides maps and driving directions to get people from point A to point B. It also offers tools for finding local businesses and services, which is why it's relevant for therapists.
Therapist Search Result Trends for MapQuest
These graphs help show the general trend of how often and where mapquest.com is included in search results for specific therapists.
Appearance Scores
Average Positions
Note: Appearance Score is how frequently this website shows up (so a higher number means it's more popular or common), while Average Position is where in those search results this website is displayed (so a lower number means it's higher up on the page and more likely to be clicked).
MapQuest showing up in therapist-related searches is a bit unexpected, considering it's primarily a navigation and travel tool. However, its business listing feature explains its presence in search results. Therapists or clinics that have claimed or been listed on MapQuest could be contributing to its appearance in these searches.
Looking at the data, MapQuest appears in a little over a third of the searches, and its visibility has been gradually increasing over the weeks. The average position in search results, though, is quite far down the page -- hovering around the late teens or early twenties. So basically, page 2 or 3 of search results.
If you're a therapist, it's worth investigating getting your business added to MapQuest. Because why not? It's simply helping people figure out how to drive to your office! And it occupies a top spot in your search results that could otherwise be taken by a less-desirable link.
To see how MapQuest stacks up against the rest of the popular therapist directories and other websites, read the latest edition of our Therapist Search Report.